Awaiting product image
Click to enlarge
Placeholder
2023 Rolex Datejust 36mm Ref. 126283RBR Two-Tone Jubilee Diamond Bezel $17,199.00
Back to products
Placeholder
2024 Rolex Datejust 31mm Ref. 278274 Stainless Steel Jubilee Pink Dial $9,328.00

2024 Rolex Datejust 31mm Ref. 278274 Stainless Steel Jubilee Floral Dial

$10,800.00

Add to Wishlist
Add to Wishlist
Compare
Add to wishlist
Categories: ,
Description

Description

This 2024 Rolex Lady-Datejust 31 features a floral motif dial, a decorative pattern that adds a distinctive, feminine touch not found on the standard stick or Roman numeral versions of this reference. The stainless steel case and fluted bezel are paired with a jubilee bracelet, balancing everyday durability with a dressier bracelet style.

 

The watch is powered by Rolex’s automatic caliber 2236, developed specifically for the brand’s mid-size case lineup and equipped with a silicon Syloxi hairspring for improved resistance to shocks, temperature swings, and magnetic fields. The 31mm case size offers a versatile middle-ground option, comfortable across a range of wrist sizes while retaining the full Datejust design language.

 

This example arrives in excellent condition, with the floral motif dial clean and vividly detailed and the stainless steel case and bracelet showing only light, expected wear. It has been fully authenticated and serviced in-house prior to listing and ships ready to wear.

 

For collectors seeking something beyond the standard dial options, this floral motif Datejust offers a decorative, distinctive alternative with the everyday durability Rolex is known for.

Reviews (0)

Reviews

There are no reviews yet.

Be the first to review “2024 Rolex Datejust 31mm Ref. 278274 Stainless Steel Jubilee Floral Dial”

Your email address will not be published. Required fields are marked *

Authenticity & Warranty
Every timepiece offered by Vitec Luxury is independently inspected and authenticated before it reaches your wrist. We guarantee that every watch on this site is 100% authentic and serviced with genuine parts — if any item is ever found not to be authentic, we offer a full refund. All purchases are backed by our Authenticity Pledge and Buyers Protection Plan. Checkout is fully secure and encrypted, and every order is shipped fully insured with signature confirmation. For details on servicing, warranty coverage, and returns, please visit our FAQ or Contact Us page — our team is always available to answer questions before and after your purchase.
Shipping & Returns
All orders are carefully packaged and shipped fully insured, with tracking and signature confirmation required on delivery. Domestic orders are processed and shipped promptly once payment has cleared; international orders are welcome with wire payment and are shipped worldwide. We accept returns in accordance with our Return & Refund Policy — please review the full terms or reach out via our Contact Us page before placing an order if you have any questions about a specific piece. Your purchase is also protected by our secure checkout and Buyers Protection Plan.